Visual identity and packaging for New Moon, a project by Astrologer Alexandra Kruse und Creative Director Nina Zywietz. The idea is to create high frequency products and experiences in alignment with the moon, the sun and the stars.
Born between Berlin and Zürich on the Virgo new moon of 2020, when the old world began to collapse, and the new world was just about to begin. Born on the belief that the only constant is change and that we, as cyclic beings, with the moon as our teacher, can grow. Collectively and individually.
Special effects: Janaina Langebner
Collection available at museandheroine.com